Why is it so important to research and understand family-owned businesses?

Video

Listen to Dr. Joseph Astrachan, who teaches family business at Kennesaw State University share his views on the importance of investing in quality research on family business systems' dynamics in order to better understand and support business families and their enterprises.

Length: 2.5 min

Tip: Use the BFF videos to engage in a meaningful conversation or to help address an important issue with your peers.

You are missing some Flash content that should appear here! Perhaps your browser cannot display it, or maybe it did not initialize correctly.